A suite of tools to make it easier to create content, including a plagiarism checker, article rewriter, grammar check, word counter, spell checker, paraphrasing tool, and more. You can find keywords on the page you’re viewing, highlight and differentiate links, and compare the link metrics of different sites in SERPs. MozBar is a free SEO toolbar that works with the Chrome browser. It calls itself the industry’s leading SEO toolbar, with over 1 million installs.

Glimpse – Google Trends Search Extension

While not typically categorized among traditional SEO software for agencies, it provides the critical performance data that validates your SEO efforts. Bing Webmaster has several free SEO tools to help you gain valuable insights about your website’s online performance, including technical SEO auditing and keyword evaluations. Learn what leads people to your website, what they’re searching for on search engines, and more with Bing Webmaster’s stocked library of SEO tools. The platform’s standout features read like a content marketer’s wishlist. Its AI can analyze your entire content inventory, pinpoint high-value topic clusters, and reveal opportunities your competitors miss. Want to know precisely how difficult it’ll be to rank for a specific keyword?

BROWSEO is an SEO browser for reviewing your website in a limited format to analyze its UX, content, and SEO. Once you input the URL, the output will hone in on your HTML so you’re able to understand the page’s structure, optimized search terms, and other SEO-related factors. Note that Google Trends isn’t where you’ll get granular data. The goal of marketing is to generate traffic and qualified leads via the company’s website. That’s why, as marketers, we need to understand what we can do to improve the SEO of websites we manage. These tools are free to use, but you might find a paid option that has more features.

• Originality.ai detected that every article was AI content and had a 99.94% accuracy score.
• We are constantly expanding our dataset and adding new features to help you stay ahead of the competition.
• Below is a quick comparison of the top 16 SEO tools in 2025, showing what each tool is best for, its standout feature, and its starting price.
• It also lets you manage various marketing strategies all in one platform, like SEO, social media, PPC, and backlink outreach campaigns.

While free SEO checkers offer valuable insights, they may not provide the same depth of analysis as paid tools. Paid SEO tools often include advanced features, such as competitor analysis and comprehensive reporting, which can be beneficial for more extensive SEO strategies. There’s nothing groundbreakingly innovative here that sets it apart from other Surfer SEO alternatives.

My personal test of SE Ranking

When it comes to SEO BHS Links and digital marketing solutions, Serpstat is a one-stop shop. From optimizing your SEO to running your ad and content marketing campaigns, it helps you with just about everything. Because of the simple user interface and robust data sets, it’s becoming a favorite choice for entrepreneurs, small businesses, and freelancers.

And since it’s a relatively newer plugin, some users prefer longer-established tools. It also includes built-in tools for internal linking suggestions, 404 monitoring, and breadcrumbs – all directly in the WordPress dashboard. One of the biggest advantages is that all data comes directly from Google.

But if you don’t have a large monthly budget, they might be out of the question. Despite some rumors to the contrary, SEO remains one of the most valuable long-term marketing strategies for driving traffic and generating leads for your business. GeoRanker also has a location-dependent SERP checker that shows the top 100 results for a keyword in different cities. For example, “coffee shop” will have different results in Chicago vs. Phoenix. “I use this platform a ton for reporting — generally for reporting on the period over period performance of a specific page or query,” says Doyle.

Whether you are a large company or a single site owner, reaching new audiences in different languages could be a great opportunity for your business. DeepL’s AI-powered translation gives you near-human quality for a very affordable price. For SEOs, it offers new opportunities to reach entirely new audiences.

Our goal is to examine your website, assist you in tracking its performance, and aid you in developing SEO tactics that will enhance your website without costing you any money. You can then concentrate on enhancing your website’s functionality and SEO tactics. To discuss your corporate goals and find out which SEO methods would work best for you, get in touch with Dopinger’s team of professionals.